The One8 fragrance line includes Eau De Parfum, deodorants, and pocket sprays and will be available in six variants - Aqua, Willow, Intense, Active, Fresh and Pure. It is priced in the range of Rs 75 to 1,495 (approx $1 to $21).
The brand will be exclusively sold online on Myntra and across multi-brand stores in the country.
Commenting on the launch of the One8 fragrance line, Virat Kohli in a statement said, “One8 is very close to my heart. Through the brand and its collections, I want to connect with my fans on a deeper level and give them an access to the candid and joyful side of my personality that has not been seen before. The launch of One8 Fragrances is an extension of this brand proposition – and of my personality.”